Can't find your job on the list?
Senior Officer, Digital Marketing (Finance industry) - IC
Client Description

Well-known personal financial services company

Job Description

Candidate with less experience will be considered for the post of Officer, Digital Marketing.

 

Responsibilities

 

• Assist formulation of digital marketing strategy. Initiate, plan and drive different digital marketing campaign to attain overall business goal
• Plan and execute the digital marketing campaigns to drive traffic/ conversion/ ROAS through SEO, SEM, programmatic and social media, affiliate, etc
• Measure, analyze and report performance of all digital marketing campaigns against goals and optimize the leads generation
• Monitor and implement the website/ app performance tracking
• Work closely with cross-functional teams to ensure the effective communications
• Lead agencies for achieving the marketing objectives and delivering with quality and timely
• Work closely with affiliate partners for driving marketing initiatives

Job Requirements

• Bachelor Degree holder in Marketing, Business, Information System or related disciplines
• Minimum 6 years of experience in digital marketing/ performance marketing. inexperience in digital agency is a plus
• Strong in analytics with proven track records of driving performance. Familiar with on-site tag planning and implementation; mobile marketing and web analytics tools is a must, including Google Marketing Platform (Google Analytics, Google Tag Manager, Firebase, Doubleclick Campaign Manager), Content Management System, etc.
• Good command of both spoken and written Chinese and English
• An excellent team player, able to work independently and flexible to react promptly

Function
Information Technology
Employment Type
Permanent
Salary Range
HK$ 20000 - 40000
Yr(s) of Exp
4
Education Required
Bachelor Degree or above
Location
Wanchai
Post Date
2021-09-30